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It's all about that content 📝

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Beesletter, No 31. ZZzzZZzzzZ 🐝

The bees are creatures with the most grandeur of ability. ✨

Producing honey should not present a liability. 

So if you want to practice your credibility, 

for that, there is a huge probability. 🤓

But first, the bees will show you a thing or two about visibility. 👓

Don’t shake with fear, don’t you tremble,

there are just a couple of things for you to assemble. 

Helping fellow bees is in our nature,

and doing first-class outreach is our major! 🎓

Don’t be mistaken, this is not some Avengers movie, 

but we can surely help you get your numbers all groovy. 

Like a tea and a pot, 

Many and a lot, 

we’ll give your outreach the best shot! 🎯

So brace yourself, and let’s get cracking.

We might be kind, but we don’t tolerate slacking! 🏁

THE BEES ARE BLOGGING:
The Best 3 Types Of Content To Improve Your B2B Outreach Results

The best way to establish authority online is by building your credibility. However, this is not a practice done overnight. When writing posts, ✍️ one of the first things you should be mindful of is consistency. Consistency is key when it comes to brand voice and tone, and the overall quality of your content. Hopping from one idea to another will just confuse the readers and mess up your engagement rates. Then, after consistency, comes interaction. 🗣️ Your posts should communicate with the audience, and you should, too. After all, engagement is what we are after, so comments, likes and shares are the best thing that can happen to our posts. So, somebody has commented on your post. It looks like you’ve done something right. You’ve triggered a reaction. 🤩 Adding value to your posts will surely boost your rates, too. Your content is your online voice. Add some human touch to it and make it memorable.

 

Linkedin outreach is not just a fancy word for molesting people with cold messages. That’s not cool, nor has ever been. Quality executed outreach is not about that at all. It’s about listening to your prospects, providing support, meeting their needs, and lastly, building meaningful relationships. 👋 It’s the only way that our efforts will provide long-term results. Having said that, carefully tailored and highly targeted content has a major role in uplifting that credibility we all crave. So, what can we do content-wise in order to improve our outreach results? First thing first. 🤗

Social media posts 🖼️ - You can use any platform you like to share some of the posts you’ve created but thought leadership goes way beyond that. Sharing your stories and your journey will give you the human-like touch that people can easily relate to. Plus, showing what you have been up to lately, will definitely take you off the list of scammers and fakers.

Blog posts 📜 - When writing a blog post, keep one thing in mind. Which obstacle are you trying to overcome? Keep your focus on one obstacle per article. This way, you will avoid confusion and keep your readers entertained. And, of course, be consistent in publishing your blogs.

Email newsletter 📰 - Sending weekly, or even monthly newsletter is a great way to remind your audience that you are still there. If you have a strong newsletter (with a lot of valuable content), you position yourself as the go-to person on the subject. So if they ever need something, you are the first person they will go to. We know you are in a rush, but that doesn’t mean that people will come to you right away. It may not be tomorrow, but it can always happen in a couple of weeks or months. Just be patient. Great things take time. And don’t forget that your goal with the newsletter is not to sell - but to nurture. 

So, is content really necessary when doing outreach? Absolutely. Read all about it in our latest blog post.

Read more

THE CHIEF EXECUTIVE BEE IS PODCASTING:

Speaking of how hard-working we are, we have some more news to share. 🚀

Dancho is launching a brand new interview series, where he’ll interview various experts. And he'll present to his listeners something truly valuable - a hard-earned lesson from an expert. 👨‍🏫

Let’s take this first episode as an example. Dancho interviews Phil Lemieux, an inspiring podcast expert. And we’re all well aware that podcasting is the biggest buzz when it comes to high ticket service providers. 🎙️ So if you’re planning on launching a podcast, or are just curious about the process, give it a listen. It’s a lesson you won’t regret and time well spent.

P.S. If videos are not your cup of tea, you can simply listen to this episode as a podcast. 😉

Watch the video

THE BEES ARE WONDERING:
Have you started your

thought leadership journey yet? 🤔

Contact a bee

BEE FUN:

THE LATEST CURATED BUZZ:
It's all about that content 📝

Doing high-quality outreach means that you should multi-focus. 🧐 Yes, you should pay attention to the specific targeting, adding personalisation, and finally (as you may have read in our recent blogs) tracking and reporting. But that’s not all. We tend to forget one simple but very important piece of the puzzle. That’s your content plan. 📝

6 B2B Content Marketing Trends To Know In 2021

For years now, interactive social media content has been a part of the grand marketing plan. Seeing just how much highly targeted content affects business development, that’s no wonder. 🤷‍♂️ Since the global pandemic started, businesses needed to find new ways to connect to their potential targets online. Text-oriented content sometimes can appear mundane and generic. Especially if you are overusing those buzz words. 🙃 In support of this, here are six trends for 2021 that can help further spread your voice: Interactive virtual events, Virtual Reality and AR elements (costly but innovative), catchy videos (they always work), podcasts, surveys, quizzes, and similar practices.

Thought leadership content tips for B2B marketing campaigns

The B2B world is crowded, we know. 😑 That’s why it’s exceptionally important for you to find your voice and build authority. Meaning, you should be aiming towards positioning yourself and your business higher on the expert scale. This type of marketing content, aka thought leadership, has proved to be one of the most effective ways in generating organic leads (36%). 🥰 Thought leadership normally commits to the classic three-act structure found in the majority of storytelling – the protagonist, obstacle and solution. By offering your view on a solution, you are perceived as an educator, rather than just an entertainer. To find your angle, start by surveying selected decision-makers and shining a light on their most prominent issues.

Hiring a B2B Content Marketing Agency: Is It Worth the Cost?

When talking about crafting a strategic content marketing plan, there’s one question that we must answer first: Can we do this all by ourselves? 🤔 If you have to think about it, you are not 100% sure. And if you cannot get into this with your whole heart, then the smartest thing you can do is to hire external help. There’s no shame in that. There are a lot of specialised digital or content agencies on the market, offering a number of services, depending on your needs. So, what do they do differently? For starters, specialised agencies do a lot of research 🔍, tailored strategies for you and your business, and then create high-quality content to drive more traffic to your desired platforms.

TOOL RECOMMENDATION
by Vera

MailChimp

        

MailChimp. The email giant I fell in love with. 🤩 You may be familiar with it, as it is one of the most prominent newsletter tools. But this charming chimp had dazzled me with its other amazing features, too. 🌟 My marketing team and I have been using it for years, and we have not regretted our decision so far. As the backbone for your customer relationships, they provide AI-powered, user-friendly tools suitable for everyone’s needs. Oh, and another thing that comes in handy, is that you can access your account from any electronic device. That means you can check it from anywhere, any time. 😎 I absolutely love how easy it was to set up the newsletter structure for BizzBee, and keep it neat and in the format I want it to be. You will absolutely love how organised it can be once you grasp the slight learning curve. Even if you are a newbie, I definitely suggest you try MailChimp. 👍

MEET AND GREET:
Diana Stefanova - Data Analyst

Our hive has been all about good news recently.🎉 Things are super exciting. Even the bees cannot get over themselves. The latest is that we have an addition to our bee family. Greetings are in order. Thank you, thank you! 🙌

Let’s first introduce one remarkably talented, warm-hearted bee. 😊

Meet Diana, our new data analyst. Data analytics has been around since the dawn of the Internet, but the process has changed dramatically over time. Now, it is fully digitalised, which some find confusing. 😕 New platforms and tools are emerging every day, and things can get tough to follow. But not for Diana. She has no problem collecting, processing, and verifying large pieces of information, and then storing it into databases. 😇 Also, her colleagues are always there to help. A load shared is a load halved. Diana describes herself as a marketing obsessed individual. Ideally, her dream is to travel to The Big Apple 🗽 and found her very own digital marketing agency. Way to go, Diana. With the skills and talents she possesses, there is no doubt that those wishes will soon be granted.

CURATED WISDOM

by Filip:
“We are what we repeatedly do. Excellence, then, is not an act, but a habit.” 

– Aristotle

         

 

  

KEEP BUZZING 🐝🐝🐝

Copyright © 2021 BizzBee Solutions, All rights reserved.

If you are old-school and love to send mail the traditional way, here is our address:

BizzBee Solutions
str. 1512
No. 1, Entrance 1, Office 26 & 27
Skopje 1000
Macedonia

You’re receiving this email because you subscribed to our newsletter through the BizzBeeSolutions.com site, you downloaded some of our assets, we have been working together, or you are our friend.

Want to stop receiving our honey?

The bees will be disappointed and try to drown their sorrow. Some of them might even get kicked out of the hive.

But, hey, if you can sleep at night knowing this...

You can update your preferences or unsubscribe from this list.

What makes outreach different 👸

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Beesletter, No 32. ZZzzZZzzzZ 🐝

We told you about the flower fields, blossoming with grace, 🌼

And also talked about the tree branches dancing in the wind trace.

Scouting, we mentioned too.

Said a word about flying above and beyond to find the perfect flower.

About hard work, commitment, dedication and all their power.

Teamwork, staying selfless and humble. 

Not letting fear nor failure make us grumble. 😎

We believe we also had a chat about honey, the bees’ true passion.

But never once mentioned the person who made this a fashion. 

The outreach process is a long-distance race.

To run the length, you need to build a strong case. 💪

The bees have their outreach queen to be their main ace.

Forget about Earth, the new limit is Space. 🚀

THE BEES ARE BLOGGING:
A Day With An Outreach COO – The Exclusive BizzBee Series

It has been a while since we’ve last made a blog regarding the BizzBee series. So, let’s make it exclusive again. This time, we are introducing our outreach COO - Natasha. 

This hardworking bee of ours has her way with people. 😇 She knows that the secret to successful outreach is building solid, meaningful relationships with potential clients. Getting their trust is the starting point. First comes the chit-chat. Then comes the real talk. 🗣️ And the listening and nurturing part. Pitching comes at the very end of the outreach process. When you’ve already established a relationship with the prospect. 🤝

Natasha knows this the best. That’s why she has the whole outreach process wrapped around her finger. It took her some time, dedication and studying, but she has surely climbed very high up the outreach ladder. Her being the Outreach COO comes as no surprise to the bees. She appreciates her team and says that her team is her biggest merit.

But, who is Natasha in her private life? How does she unwind after a busy day in the office?

Read the whole interview below: 👇

Read more

THE CHIEF EXECUTIVE BEE IS PODCASTING:

Watch the video

Bee-ware the latest episodes:

🎙️ Episode 18: Courage, what is the worst thing that can happen

🎙️ Episode 17: Balancing and managing time for owners

🎙️ Episode 16: My Birthday Reflection

🎙️ Episode 15: I FINISHED my book!

Listen to the podcast

THE BEES ARE WONDERING:
What's your experience with

outreach agencies? 🤔

Contact a bee

BEE FUN:

THE LATEST CURATED BUZZ:
What makes outreach different 👸

Outreach is a game only the bravest can play. It’s not that it is impossible to master, but the process itself is both intuitive and logical. But at the same time, it is super creative and fun. 🙃 And when it gets complicated or a little bit too much, you can always rely on professionals. 💼 That’s why outreach professionals exist. And they are as adaptive as they can get.

5 cold email templates that will generate warm leads for your sales team

To scale your business, you need to use smart techniques. 💡 Pay attention to the subject of your emails. If your subject sounds pitchy or uninteresting, the chances are people won’t bother to see what’s in it. Email subjects are designed to quickly grab the recipient’s attention, not to push them away. So what you need at this point is a catchy, witty and smart subject line. 😊 A more laid-back approach carrying no other message but getting to know the person on the other side of the monitor. It’s not something easy to do, but it’s also not impossible. Other things that may change the course of your campaign are wrong timing (you don’t want to send emails during holidays obviously), and not adjusting the emails in a smartphone-friendly way. 

Sales Tactics That Work: 8 Strategies to Close Deals in 2021 

Closing deals is a remarkably difficult feat. If you’ve been in sales for a while, you know that every sales line out there sounds cheesy or like a cliché. 😪 There’s not one proven approach. Nothing works like magic. You’ll have to mix things up if you want to get them leads. What you can do is leverage buyer intent data. Use Sales Navigator to target the right leads - we all know the LinkedIn beast. 🔥 Find the right contact person - if you’re selling a sales tool, you wouldn’t want to reach out to the marketing team, right? Always aim to build a personal brand - times have changed and you need to get out there and show your authority. 📣

11 Books Every B2B Sales Person Should Read

Catching up on some quality reading is both beneficial and interesting. Books open magical doors to the most mysterious of places. They can expand your horizons and take you on a phenomenal trip around the whole universe. If you are at the very beginning of your reading journey, our little tip to you is to go nice and easy on the books. Don’t jump miles, rather take one step at a time. 😊 That’s how the greatest brains did it, and that’s how you can do it, too. What are the recommendations? You can start with “Let’s Get Real or Let’s Not Play”, by Mahan Khalsa and Randy Illig. This book analyses the “5 golden questions”. Intrigued yet? Then, you can move on to “Seven Habits of Highly Effective People”, by Stephen R. Covey. 

TOOL RECOMMENDATION
by Filip

Trello

        

We are all tired of the old and outdated whiteboards. Yes, the same ones in every conference room, you guessed. Since the remote culture is growing more and more popular, we are all looking for an intuitive collaboration tool to better organise and coordinate our teams online. If that’s the case with you, too, then you absolutely need to hear about Trello. Trello is a great web platform where you can add a bunch of cards that contain projects and attachments for every person or a team. It’s simple, everyone can use it and tackle their part of the project without a need for access or supervision. No more sticky notes you can easily lose. All you need is this powerful project management tool. Definitely 10/10.   👍

MEET AND GREET:
Ivana Bojadjievska - Data Analyst

Keeping up with the good news. 🥳 There’s one more bee that we haven’t introduced yet. Say hi to the fun-loving, remarkably friendly bee - Ivana.✨ Ivana has been part of BizzBee for a few months already, and she’s fit in quite perfectly. She says that she loves it here in BizzBee. Plenty of coffee, snacks and good music - who wouldn’t?

Oh, and free honey. Yay!

Ever since she graduated from the University of Economy, she knew her dream job would be

something related to finances or data. 💾 And here she is. From a diligent intern - to a serious data addict. With a knack for research. 🔎 The tasks that include statistics and numbers are Ivana’s favourite. There are multiple reasons pointing out that data analytics is a stressful job, but not for Ivana. She enjoys facing various challenges, so collecting, organising and interpreting large chunks of data comes naturally to her. Confident and optimistic, Ivana offers a helping hand whenever another bee needs some push or guidance. 🤗

Being a true wanderlust addict, Ivana enjoys travelling. She loves the sea, too. 🌊 There is something magical about it. The constant movement and change, or perhaps it’s the way the sun reflects on the sea surface, creating a mirror. And what about being spellbound when trying new lip-smacking recipes? Ivana checks that box as well. There is nothing better for Ivana than recharging batteries watching the ocean waves, savouring her favourite dish. 😋

CURATED WISDOM

by Dancho:
“To get game-changing results, start focusing on game-changing thoughts.”

– Robin Sharma

         

  

KEEP BUZZING 🐝🐝🐝

Copyright © 2021 BizzBee Solutions, All rights reserved.

If you are old-school and love to send mail the traditional way, here is our address:

BizzBee Solutions
str. 1512
No. 1, Entrance 1, Office 26 & 27
Skopje 1000
Macedonia

You’re receiving this email because you subscribed to our newsletter through the BizzBeeSolutions.com site, you downloaded some of our assets, we have been working together, or you are our friend.

Want to stop receiving our honey?

The bees will be disappointed and try to drown their sorrow. Some of them might even get kicked out of the hive.

But, hey, if you can sleep at night knowing this...

You can update your preferences or unsubscribe from this list.

Are people looking up to you? 🕴️

View this email in your browser

 

 

 

 

 

 

Beesletter, No 33. ZZzzZZzzzZ 🐝

Just as the bees make honey from thyme, 🌿

they also take care of the hive’s chime.

By creating content, all the people enjoy,

authentic, original and powerful like the ancient city of Troy.

Keeping track of all the trends is a highly-sought buzz, 

but following the copywriting manual is no fuzz. 📔

Should we ask the bees to spill the beans?

Such a feast it’d be if they are to share their creative means. 

Sharing their dream is such an intimate thing,

but it will make all the forests and field sing. 🎶

It’s like they always say:

Be humble but also stand on your two feet and slay.

Don’t ever share what your plans are

or you shan’t ever dine with the hive’s tsar. 🤴

Stand strong on your feet, but never ever cheat. 

Now the bees are off to one more content plan to build.

And we can call it a day well fulfilled! ✔️

THE BEES ARE BLOGGING:
How To Boost Your Thought Leadership On LinkedIn 🗣️

Having a dream is not just some old-fashioned concept. Or a Martin Luther’s fantasy. It’s the fuel that keeps our human engines going. ⚙️⚙️ Waking up every day with a purpose in mind is what makes our lives fulfilled and worthwhile. Sharing these dreams of yours can be oh so liberating and powerful. It may give you the stamina that you lack to go out there and chase them. 🌠 Seeing that other people share your passion can be so encouraging. The big question here is not if you have dreams. It’s whether you present them and share them with the world. Saying these things out loud is what may make you a thought leader. 😊

Thought leadership is a fairly new concept that holds some real value, being the perfect peak of entrepreneurial growth. Thought leaders are well-known experts in their respective fields. They’ve built their authority over time by simply being present and sharing their journey selflessly. 

So, can just anyone be a thought leader? Of course. But does everyone have what it takes to become one? Well, this depends on many things. Character and determination, for starters. Establishing yourself as a thought leader is not an easy task. Especially on LinkedIn. The competition is fierce. 😕 And people want to work with companies they ‘know, like and trust.’ But, you shouldn’t lose hope. You can, too, gain their trust by demonstrating your knowledge and expertise. Thought leadership on LinkedIn can take the form of writing posts, articles, commenting on others' content and sharing videos. Also, don’t forget to post from your personal and from your company’s profile as well. Now, what about the content plan? We’ve already established that regular posting is mandatory, but how’s your content? Does it hold some real value? Does it resonate with your target audience? Can readers relate to it?

Be mindful of what you are saying. You are qualified enough to talk about your area of interest, so do that. Share some business tips, but don’t shy away from the personal posts either. 👪 We are all humans, and our lives don’t revolve around work only. Whatever you decide to do, consistency is key. The LinkedIn algorithm works on predictability, so don’t miss your chance to get a proper web ranking. Your SEO score will skyrocket. 🚀

Read more

THE CHIEF EXECUTIVE BEE IS PODCASTING:

Watch the video

Bee-ware the latest episodes:

🎙️ Episode 22: 7th Generation Of Beekeepers In The Family

🎙️ Episode 21: Digital Outreach Fever Definition

🎙️ Episode 20: Content Agency Launch

🎙️ Episode 19: Price Increase - Ethical Or Not?

Listen to the podcast

THE BEES ARE WONDERING:
What type of content are you

sharing on LinkedIn? 🤔

Contact a bee

BEE FUN:

THE LATEST CURATED BUZZ:
Are people looking up to you? 🕴️

Being part of the modern business world means running the 400 metres hurdles race. 🏃‍♂️ It’s one hurdle after another. Knowing a few tricks might not bring you the standing ovation that you wish for, but it will surely make some heads turn. Positioning yourself as a figure of authority in this world is easier said than done. That’s why we’ve selected a couple of articles to help you out. So, let’s start: 👇

4 Things You Need To Become A Thought Leader

To create original and engaging content, you need to unleash your creativity or hire creative copywriters. ✍️ Whatever you opt for is fine. And also doable. The real struggle comes when you have to put yourself out there and show the world your pressure points. Vulnerability is not a trait that everyone wants to show off with. But, see, that’s the beauty of it. 🥰 Once you realize that you’re also fragile and human like the rest, your whole world becomes a tapestry for your fresh and bold entrepreneurial brush strokes. Make sure that you choose your colours wisely. And your content even more. You have a unique way of seeing the world, and no one can take that away from you. Having an updated website is necessary, so make it stand out and appear welcoming. Have a mailing list that you can use to engage with your subscribed community. Sometimes it’s enough to just provide them with a summary of the valuable content shared over the week/month. And finally - social media accounts. There is no better way to get your voice heard than by having a strong social presence. 

How To Become A Thought Leader With A Clear Platform And Message

Being a thought leader is the new black. Especially in the marketing field. Suddenly, everyone wants a piece of it. That kind of wisdom and influence is golden for increasing your rates. And by rates, we mean all the rates. Revenue, authority, clients and engagement rates. 💹 Thought leadership is the long-desired ticket to success that your brand needs. Just mind your steps. Identify your target audience. That’s a nice start. And then, your audience’s pain points will help you decide where to start. Throwing around buzz words doesn’t make you an expert. Instead, offer your help in the field you excel in.

Don't Overcomplicate Thought Leadership

Businesspeople are no strangers to pressure. They need to present themselves as authority figures, as experts in their fields. And lately, as thought leaders, as well. But, the truth is, thought leadership doesn’t have to be complicated. Furthermore, seeing it as something only certain people can achieve can only blur the definition of what it truly is. There are 3 things that may be helpful to simplify the process. First, be brief - Being able to jump into people’s digital experiences with short, snackable bits of insight or information means there’s no risk of being intrusive. Second, be smart - There are a few ways to keep up with the industry trends, so you’ll be sure that what you’re saying is relevant. Last but not least, be gone - You don’t want to bore the heck out of your prospects, do you? 💨

TOOL RECOMMENDATION
by Tamara

Thesaurus

        

We all had or still have old dictionaries at home, am I right? Well, if there is someone that hasn’t heard of Thesaurus, that’s, in fact, a dictionary, but not an ordinary one. 😉 More like a list of single terms and their definitions in alphabetical order. But it also includes “clusters” of words with similar meanings grouped together. As a marketer, it’s especially important to me to be able to discover new and fresh words that maybe I haven’t heard or used before. 

Thanks to Thesaurus, I no longer fear mistakes or spelling errors. If you, too, are in pursuit of reliable text analytics tools to enrich your content, I warmly recommend you bookmark Thesaurus on every computer you use. 👍

BEE A DAY IN THEIR SHOES:
Buba Atanasovska Veljanoski - Copywriter

For poets, the written word is a collision of images, empty spaces, silence, and some scattered thoughts. For copywriters, the written word is a playful way to stimulate emotion. 🥰 Yes, a great copywriter will make you feel the beat without hearing it, and see the stars with a blindfold on. 🌟 To really excel at the game called copywriting, you need brevity and a creative mind. Being imaginative and a little bit on the witty side doesn’t hurt either. 

Take Buba, for example. She is our copywriting superstar. Visionary, insightful and exceptionally prolific. Buba’s day starts very early. ⏰ A bit of stretching to shake up the body and a strong coffee to wake up the mind. Since we went remote again, there is no need to rush to catch the bus or check up on the car. Comfy, back in our cosy pyjamas. And for Buba, this is a great way to spend more time with her furry child - Arti 🐕 (who recently had a birthday 🥳). While working, Buba likes to shuffle some of her favourite songs for additional inspiration. The powerful lyrics of The Doors and Arctic Monkeys leave no room for writers’ block. Undefeated, decades later. And rightfully so. 

After the work is done for the day, Buba takes Arti for a well-deserved walk and some playtime. The evening is reserved for yoga and some delicious cooking recipes. 😋

CURATED WISDOM

by Diana:
“Risk something or forever sit with your dreams.” 

– Herb Brooks

         

  

KEEP BUZZING 🐝🐝🐝

Copyright © 2021 BizzBee Solutions, All rights reserved.

If you are old-school and love to send mail the traditional way, here is our address:

BizzBee Solutions
str. 1512
No. 1, Entrance 1, Office 26 & 27
Skopje 1000
Macedonia

You’re receiving this email because you subscribed to our newsletter through the BizzBeeSolutions.com site, you downloaded some of our assets, we have been working together, or you are our friend.

Want to stop receiving our honey?

The bees will be disappointed and try to drown their sorrow. Some of them might even get kicked out of the hive.

But, hey, if you can sleep at night knowing this...

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Do you live in the Digital Age? 👨‍💻

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Beesletter, No 34. ZZzzZZzzzZ 🐝

As with all things in the world, beautiful and big, 

seasons change, and summer throws its final gig. 🍂

But that’s not the obstacle we should fright.

We all know that everything’s going to be all right. 😊

The bees prefer summer, but autumn is fine too.

Fall also offers lots of sweet things we can chew.

Winter is not our favourite season, 

and we say this for a good reason. 

The cold is no friend of the flowers and the trees, ⛈️

leaving no sweet nectar for us – the bees. 😟

But, honey production will continue to run.

We have so many things we have to get done.

What the future brings, no one can know.

But that’s no reason to stay old-fashioned and lose our glow. ✨

THE BEES ARE BLOGGING:
7 Free Chrome Extensions to Boost Your Outbound Lead Generation

Not that long ago, when the Internet was a totally new and mysterious concept, things were done in a very different way. Services were harder to provide, communication was more complicated, and things didn’t run as smoothly as today. Finding a plumber to fix the broken pipe or a lawnmower for your garden was quite a task. To get a service like this, we had to flip through the hundreds of pages of a book called ‘Yellow pages’. Funny, right? These times now seem like ancient history, but for those of us who lived it, it was a time we won’t ever forget. The time before technology took over the world. Nowadays, everything is just a click or a call away. 📲 Online shopping, food delivery services, trading and employment platforms, payments - everything is online. 🌐

Prospecting is no different. Thanks to technology, doing outbound lead generation should be easier. Nowadays, we have everything we need to make our prospecting flourish. 😇 We already elaborated on using automation tools as a helping hand in our lead generation processes. Now, the time has come to say a few words about Google Chrome extensions and why we need them. There are all kinds of plugins within various browsers. Of course, the most used browser is definitely Google Chrome. Google Chrome remains undisputedly at the top this year, too. Doing manual outreach is the best and holds a tremendous value, but we are also aware of the pace that this world moves at. After all, we are only humans, we don’t have superpowers and are limited in speed and productivity most of the time. To help ourselves out, we need to accelerate the process and improve its effectiveness. 💨

Using these extensions, or plugins if you’d like, is fairly easy. You just need to open your browser, search for your desired extension in the store, and add it to Google Chrome. And the rest depends on what your project is about. From searching for prospects to scheduling a meeting, the whole sales cycle is lengthy and highly time-consuming. This is why we need the crème de la crème - the very best of the best sales Chrome extension tools to step up our sales game. 🏆 Read on to find out more about the most useful 7 free extensions in our latest blog post. 👇

Read more

THE CHIEF EXECUTIVE BEE IS PODCASTING:

Watch the video

Bee-ware the latest episodes:

🎙️ Episode 26: The Cost Of Taking A Bad Advice

🎙️ Episode 25: The Fine Line Between Old School And New School Consulting

🎙️ Episode 24: Focus On Income Generating Activities

🎙️ Episode 23: The Curse Of Running An Agency

Listen to the podcast

THE BEES ARE WONDERING:
Which extensions ease your

B2B prospecting? 🤔

Contact a bee

BEE FUN:

THE LATEST CURATED BUZZ:
Do you live in the Digital Age? 👨‍💻

If you are born and live in the 21st century, you are a child of the Digital Age. That means that you are no stranger to web-based technology. 📡 Especially Google Chrome. The powerful engine of Chrome grew to be the fastest and the most efficient browser of all. Fortunately, Chrome offers helpful plugins in all shapes and sizes, particularly for sales prospecting. And naturally, when it comes to B2B lead generation, the bees are all ears. 🤩

Sales apps for Chrome: 12 extensions sellers should know

So, if you are part of the 60% of the world’s Chrome users, you have a whole palette of extensions at your disposal. 🤓 And given the fact that sellers spend just 34% of their time actually selling, this shortlist of the best 12 sales apps for Chrome can be the ace up your sleeve. If you are in need of a B2B intelligence platform that helps sellers streamline the research process so that they can focus on data-driven outreach, you might consider DiscoverOrg. If you are more of a “personality insights” type, Crystal is the way to go. Wondering which other extensions made the list? Datanyze Insider,  SalesWings, Hunter.io, and Buffer, to name a few.

10 Free LinkedIn Chrome Extensions for Lead Generation

The mighty platform that is Linkedin can definitely stand on its own, and many salesmen and marketers work relying on Sales Navigator or just do manual scouting and reaching out. However, If you are part of the B2B world, and your work revolves around LinkedIn, then these extensions can further elevate your progress and get you ahead of your prospecting game. Take Octopus, for example. This all-in-one Linkedin tool can assist you in lead generation, social selling, auto-connect & endorse, etc. ✔️ ProspectIn is another LinkedIn automation software that prioritises saving time. You can sequence your actions without crossing LinkedIn’s daily limits. But, to be on the safe side, before downloading anything, make sure you’ve checked for malware. 😬

85 Productivity Chrome Extensions For Marketers You’re Missing Out On

Marketers are doing an exceptionally important and demanding job. Being part of a sales process with a fairly long buyer cycle can cause stress and, after a while - even a burnout. 🔥 It’s no wonder some days our productivity is as big as a grain of rice. To prevent this from happening, this blog post offers some Chrome extensions that will make your workflow easier. If you are more of a content marketer, then you will most certainly appreciate Gmail Snippets, Grammarly, Word Counter Plus, Litmus, etc. For email marketers, there is Gmass, Multi Email Forward, Newsletter creator. Those who desperately need to manage their inbox better can check HubSpot, Sync Salesforce, Groove for Gmail and more. And last but not least, something to cheer you up and keep your mood shining - Suggested Poems for Gmail. 😉

EXTENSION RECOMMENDATION
by Martin

Momentum

        

Okay, let’s take a little break from prospecting and emails. 😪 Let’s see what else Chrome has to offer. Do you know what a great way to stay motivated and organised is? Is it writing a journal, updating your agenda every minute, keeping yourself active? Well, these won’t do any harm, but there’s more to it. While browsing through all these extensions, I figured I could try out this one - Momentum. 

At first, it seemed like a scam. I won’t sugar-coat it. There are a billion tools out there, each one of them promising to lift your efficiency to a whole new level, but that’s rarely true. Now, after a while, I can finally say what a tremendous help this extension has been. It helped me keep track of all my daily tasks and kept my most visited links and pages in one place, too. It has also added widgets to the dashboard of my choice, and last, but not least, it is a quite nice extension that sends me inspirational photos and quotes each day. 😇 How cool is that?! I kindly recommend you add this plugin to your browser. It will help you stay more focused and keep your tabs neat. 👍

BEE A DAY IN THEIR SHOES:
Maja Dimkova - Co-Founder & Queen Bee

Being a queen bee and a mama of a little boy is indeed a back-breaking task. You couldn’t have forgotten about Metodija – our cutest, youngest Spiderman bee. 🥰 Taking care of so many bees is not easy, but somehow our queen bee manages to do it and make it look effortless. The support and love our queen bee gives to the hive help us prosper and be the best versions of ourselves. All the bees are early birds, but our cherished queen gets up even earlier than everyone in the hive. She has sweet mama bee duties. 📝

The little Spiderman bee has to be escorted to kindergarten, 🏫 and then all the administration awaits. 📋 Even though Maja doesn’t do the nectar collection or the production, that doesn’t mean she isn’t involved. In fact, without her, there would be no production at all. She is the master-communication link between the buyers and the bees, and she also takes care of the finances. 💸 Maja takes care of all the bills and invoices that need to be handled, so the bees can relax and do the things they are best at. After the job is done for the day, the queen flies back to her son, because a mother’s duties never stop. Loving, protective and kind - that’s Maja in the simplest of words. 😊 Once the family is gathered again, a movie night or playtime follows and then off to bed. Caring for a large hive can be utterly exhausting and stressful, so the queen and the chief executing bee need their well-deserved rest. 💤

CURATED WISDOM

by Ivana:
“Doing the best at this moment puts you in the best place for the next moment.”

– Oprah Winfrey

         

     

KEEP BUZZING 🐝🐝🐝

Copyright © 2021 BizzBee Solutions, All rights reserved.

If you are old-school and love to send mail the traditional way, here is our address:

BizzBee Solutions
str. 1512
No. 1, Entrance 1, Office 26 & 27
Skopje 1000
Macedonia

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Get Sweet Leads for only 0.99! 🍬

Don't miss out on the 2 day Amazon promotion of my first book 📢📕📢

Hi there,

Dancho speaking 👋

I just wanted to send you a personal email to let you know that tomorrow will be the official launch of my first book, Sweet Leads: Harness the prospecting power of LinkedIn and Email, to fill your calendar with qualified, high-value B2B meetings.

Over the years, I’ve gathered all the insights and knowledge for bringing my clients their ideal clients. In this book, I proudly share every proven framework for planning and executing a flawless outreach campaign.

If you are thinking of growing your business, are in a shortage of leads and don’t want to spend any money on paid ads, give my book a chance.

The launch means that tomorrow and the day after, on the 29th and 30th of September, you can get Sweet Leads on Kindle for just £0.99 (UK) or $0.99 (USA).

Please have in mind that on Friday, it goes full price again!

Also, there’s a small favour I wanted to ask. If you could help me spread the word and share the news on your social media, I would really appreciate it.

In case you don’t have the time to get all creative, I’ve already prepared a couple of lines that you can simply cut and paste: 😊

Dancho Dimkov’s new book Sweet Leads is only £0.99 on Kindle today. Here is the link: https://amzn.to/3o8QsWe

Thanks for your support!

Keep Buzzing,

Dancho

 

 

 

 

 

 

Copyright © 2021 BizzBee Solutions, All rights reserved.

If you are old-school and love to send mail the traditional way, here is our address:

BizzBee Solutions
str. 1512
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Macedonia

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But, hey, if you can sleep at night knowing this...

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Do you have a sweet tooth? 😋

View this email in your browser

 

 

 

 

 

 

Beesletter, No 35. ZZzzZZzzzZ 🐝

The air is filled with sweetness. We smell homemade pumpkin spice. 🥧

The everlasting charm of autumn is what gives us that entice. 😋

Spreading blossom and joy that’s a spring duty.

Laugh, dance, sing, and enjoy this autumnal beauty. 🍁

Summer has its perks. Autumn has them too.

One of which is rolling down the meadows and admiring the golden view.

The days are getting shorter as sunlight wrestles clouds. ☁️

The bees prepare to wrap up the day under the moon shrouds. 🌙

The temperatures are dropping, but the bees are not stopping.

Preparing the thick, warm coat for winter is what most of us do. ❄️

But the bees’ priority is always bringing the sweet leads to you! 🚚

THE BEES ARE BLOGGING:
The ‘Science’ Behind Sweet Leads

If you are an outreach professional, you are probably well aware of the definition of a qualified lead, or to take it a step further - ‘a sweet lead’. 🤓 Let’s get straight to the sweet lead definition - "a qualified lead that connects with you, engages in a conversation, shows interest in your offer, consumes your content, and finally, books a call with you". ✔️

To elaborate a little further:

A qualified lead that connects with you 👋 - If a lead connects with you on LinkedIn, they are no longer a cold prospect. They have accepted your connection request and decided you might be interesting enough to talk to. However, this is far from over. You have to work your way up to winning their trust and eventually booking them on a call.

A lead that engages in a conversation with you 🗣️ - The talking part, yey! At this stage, you might get three different types of responses. Positive, negative and neutral ones. But don’t fret if the conversation seems stalled. You can try out some different approaches and see what works best. 

A lead that shows interest in your offer 🤔 - After passing all the red flags, the ‘noes’, the ‘maybes’ and the transition from the grey (neutral) zone to the green (more-kind-of-positive) one, you are now finally engaged in a meaningful conversation with the prospect.

A lead that consumes your content 🤩 - The quality of the content you post online is a reflection of your company and who you are. So, take advantage of that blank space and use it wisely. If a prospect reads and relates to your content, you are more than halfway there. You just need one final effort. 

Booking a call 🤝 - When you get a prospect to this stage, it’s crucial that you know that it ain’t over till it’s over. Booking a call doesn’t mean closing them, unfortunately. Pay attention to your prospect’s pain points and explain how you can help them. They may accept immediately, be indecisive or just say No right away. Whichever the outcome, know that you did your best. 😎

Read more

THE CHIEF EXECUTIVE BEE IS PODCASTING:

Watch the video

Bee-ware the latest episodes:

🎙️ Episode 30: Feeling Like a Celebrity

🎙️ Episode 29: Book Launch Announcement

🎙️ Episode 28: 1000 Listeners

🎙️ Episode 27: Put Some Skin in the Game

Listen to the podcast

THE BEES ARE WONDERING:
How many sweet leads

do you get per month? 🤔

Contact a bee

BEE FUN:

THE LATEST CURATED BUZZ:
Do you have a sweet tooth? 😋

Lead generation is not a new concept. It’s the practice of generating prospects that are interested in what you have to offer. Whether they belong into the B2B or B2C category, the main goal is to slide them down your funnel (make them sweet enough). 

What Is A Sales Lead? (And How To Qualify One)

Typically, a lead can be anyone in a designated market that demonstrates interest in a service or a physical product. Nevertheless, not all leads are relevant to you. 😒 The relevant ones are the leads that need your solution. Plain and simple. As soon as you draw a clear line on who you can help, your lead pool has already been defined. Lead generation channels might be different depending on the nature of your business and your client base, so naturally, you need to qualify them accordingly. To ease your prospecting and qualification process, you may want to try out some automation tools.

What is Lead Qualification: definition, checklist, and frameworks

Let’s say that you laid your hands on a couple of leads, so what’s next? 🤷 Well, next, you need to qualify them. Lead qualification is an inevitable step up the sales process. It’s of high importance that you take this step and see if the prospect fits your ideal client profile (ICP) ✔️or is irrelevant. Wasting your time on unqualified leads will cost you more. If a lead is qualified, the next logical step is to check whether it fully aligns with your target preferences. If it does, you can slide it down into the sales funnel. Moreover, if they agree to your proposal, budget requirements, estimated timeframe, and are ready to make a decision, the prospect can be successfully closed.

Cold, Warm, & Hot Leads: Classify & Close Any Sales Lead

There are multiple ways to acquire leads. Whether inbound or outbound, in the beginning, most of the leads are cold. 🧊 In simple words, they’ve shown little or no interest in your services, or they can’t decide if they need you yet. But that doesn’t mean they are irrelevant or you can’t “get” them. On the other hand, a lead that shows interest in your solution is a warm lead. 🔥 Warm leads might not be at the end of the customer journey yet, but they’re getting there. Warm leads should be handled entirely differently than cold ones. Sparking interest in your prospects is a half job done. Afterwards, it’s time to nurture and close them. 📞

CRM RECOMMENDATION
by Kristina

Zoho CRM

        

I remember we talked about how amazing HubSpot is, as well as Salesforce, but did you know that Zoho CRM is also one of the most recognisable full-featured customer relationship management (CRM) suites? Zoho CRM stands out with its performance management, giving users the ability to make accurate forecasts, integrate territory management, and more. You can, of course, choose your pricing and have your features in an instant. The interface is consumer-friendly and productivity-focused, so it’s pretty easy to use. You can use it from the beginning of your lead journey till sealing the deal. Now you know what CRM to check out next, in case you need a decent one. 👍

BEE A DAY IN THEIR SHOES:
Natasha Razmoska - Outreach COO

Every day, as soon as we open our eyes, we are given a choice. Every day is a new chance to do what you’ve always wanted to do. What you’ve dreamt of as a child. 💭 Natasha is a dreamer. But a dreamer that pursues her dreams and transforms them into goals. And later on, in achievements. 🏆 So let’s put ourselves in the shoes of this amazing goal-getter and see if they fit. 😊

Since Nat is not a morning person, the early hours of the day feel like a dreary attempt to barely function. But, everything feels much better after a refreshing lemonade and a strong, nutty sip of her favourite mocha. ☕

That delicate, hot-brewed heavens drink. This works wonders if you, too, like Nat, can’t pull yourself off your bed. 😪

Since we work remotely at the moment, one can work in their bed too, if they please. She turns her computer on, and the day can officially start. First, the mailbox must be checked for any important updates. 📧 Once Nat processes those, she goes through her agenda to see what needs to be done for the day. Being the Outreach COO is a studious, diligent and often very demanding job. Natasha not only manages a ton of different people but also makes sure they cooperate and function well together as a team. She also ensures that the timeframe given for a project is acknowledged and the deadline is met. The time after work is scarce, so Natasha doesn’t make any special plans. Once she rests a bit, she puts on her favourite fitness trainer - Shaun T, for some serious kickass workout. Ever heard about Insanity? 💪

CURATED WISDOM

by Tamara:
"You can't use up creativity. The more you use the more you have." 

– Maya Angelou

         

     

KEEP BUZZING 🐝🐝🐝

Copyright © 2021 BizzBee Solutions, All rights reserved.

If you are old-school and love to send mail the traditional way, here is our address:

BizzBee Solutions
str. 1512
No. 1, Entrance 1, Office 26 & 27
Skopje 1000
Macedonia

You’re receiving this email because you subscribed to our newsletter through the BizzBeeSolutions.com site, you downloaded some of our assets, we have been working together, or you are our friend.

Want to stop receiving our honey?

The bees will be disappointed and try to drown their sorrow. Some of them might even get kicked out of the hive.

But, hey, if you can sleep at night knowing this...

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Let's make it personal! 🙋

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Beesletter, No 36. ZZzzZZzzzZ 🐝

You may remember our beesletter from a couple of weeks ago.

We spoke about sharing our dreams and what makes us grow. 🌱

This is not just any of those buzzwords that easily come and go.

Valuable content is the mother of keeping you in the know. 💡

Sharing obsolete stuff with no real benefit is a no-go.

But do you know that we can help you avoid being John Doe? 😮

Hurry up, take your seat at the Bee academy front row.

Thought leadership is a skill so essential but hard to acquire.

No doubt that will help you go hundreds of steps higher! 👣

Follow these tips the bees harvested especially for you,

Straight from the oven for your big Linkedin debut. 🥇

THE BEES ARE BLOGGING:
LinkedIn Thought Leadership 101:

10 Tips For Posting From Your Personal LinkedIn Profile

As Shakespeare once said  - “All the world's a stage, And all the men and women merely players” 🎭 And just like that he unintentionally has described the essence of social roles that are an internal part of us. We play a lot of roles every single day, all of them changing in various stages of our lives. Even in the business world, things are no different. We get to be entrepreneurs, colleagues, friends, spouses, parents… 👨‍👧‍👧 While trying to establish ourselves as thought leaders on LinkedIn, we take upon us many roles.

 

You know how it is… A thought leader is not only a well-established business person but also a friend, a colleague, a team member, a sports fan, a partner, a parent. Every aspect of you is under the watchful eye of your audience. And each shall bring you different kinds of leads. Wondering how to do that? Here are 3 of the bees’ tips:

 

Be your own authentic self - Posting from your personal Linkedin profile is a great way to show your authentic self, and the value you can bring to the world. Maybe the services you are offering are not some ground-breaking solutions the world hasn’t heard of. That doesn’t mean that they cannot be presented in an authentic, well-shaped and smart way. Our individual peculiarities are what makes the world such an interesting and inspiring place. ✨

Don’t shy away - Sharing content is sometimes wearisome but always a valuable experience. But as soon as you start posting and engaging with other people, you will become more comfortable doing so. Trust the process.

Motivate and Inspire - We all have our unique stories to share. Perhaps you’ve noticed that almost all the great leaders write. Whether it's a quick memo or a larger piece - they share their views with others and inspire them that way. So, grab your pen and start scribbling. 📝

Read the rest of the tips below 👇

Read more

THE CHIEF EXECUTIVE BEE IS PODCASTING:

Watch the video

Bee-ware the latest episodes:

🎙️ Episode 34: Evaluate Your Business

🎙️ Episode 33: Evaluate Yourself

🎙️ Episode 32: Amazon Best Selling Author, Next Steps

🎙️ Episode 31: First-day Book Launch Impressions

Listen to the podcast

THE BEES ARE WONDERING:
How do you engage your

LinkedIn followers? 🤔

Contact a bee

BEE FUN:

THE LATEST CURATED BUZZ:
Let's make it personal! 🙋

We live in the personalisation era. Content is no exception to the rule. That being said, your content speaks to your audience in many ways and should resonate with their issues. So it’s no surprise that your sales rates also depend on the quality of your content. ✍️

3 Ways To Use LinkedIn To Position Yourself As An Industry Thought Leader

LinkedIn is the perfect place for you to become the expert in your industry through the content that you share. Your posts should trigger curiosity, teach something new and provide guidance. 📍 If you want to go beyond the typical text post, you can try polls - a widely popular and engaging type of content. Choose a fun topic and let the voting fun begin. Videos work very well with people that enjoy visual content, and there are no limits to what you can turn into a video. Interviewing other experts is a great way to start. 📽️

Five Tips For Becoming A LinkedIn Thought Leader

Let’s face it, not all of us were born under a lucky star, and most of us have to work our ways through life. 🙄 Part of being a thought leader in 2021 means building your digital presence. Now you probably don’t have the budget that Oprah has, but you can start small. You have passion, knowledge and Internet connection. 🌐 Showcasing your brand on LinkedIn is the perfect way to demonstrate your thought leadership — and it takes only a small amount of your time. But the results you’ll get will be incomparably greater. Never start looking for opportunities to be published. And be consistent about your posting.

Creating thought leadership on Linkedin

Being present on LinkedIn is always beneficial. Everyone can grow to be an expert in some field and be highly sought and valued for that. 🏆 And when it comes to thought leadership, there is no better way to learn than from the experts themselves. “The key to positioning yourself on LinkedIn as a Thought Leader and expert is not to concentrate on yourself – but on your buyer or audience. In the end, people just won’t care that much about you until they learn more about you.” - Viveca Von Rosen, Co-founder at Vengreso.com. 😊

 “The most common mistake I see people make with regards to their LinkedIn profile is underutilizing their Headline. The headline is your digital billboard on LinkedIn” - Josh Turner, Founder and CEO of Connect365.io.

PLATFORM RECOMMENDATION
by Sonja

Sales Hacker

        

Did you know that there is an online platform where you can find literally everything regarding B2B sales, marketing strategies, tactics and more - in one place? 😊 And no, it’s not HubSpot. It’s Sales Hacker. Want to read the recent news and articles? 📰 Or maybe you want to listen to a podcast, see a webinar? Look no further. Here you can find all that. The best thing is that you can start discussions and encourage debates with your fellow marketers on various topics. One of the best ways to learn and grow, if you ask me. 👍

BEE A DAY IN THEIR SHOES:
Ana Grujovska - Data Analyst

To be labelled as a great researcher, you need a special set of skills:  patience, stubbornness and an eye for details. 🕵️ Ana has all of these and more. Our meticulous researcher Ana is no early bee. Thankfully, remote working made it easier for all sleepyheads. 💤 As soon as she opens her eyes, all the roads lead to the coffee maker. Espresso, macchiato, cappuccino…It’s a tough call to make. 🤩

Caffeine early in the morning is as essential as the air we breathe. 🤭

After a couple of sips, she’s all steady to start analysing some data. She is a savvy problem-solver and statistics genius. 📊 She has an eye that catches even the tiniest errors in the databases, reorganising them in a well-structured format. However, there is something that keeps Ana going besides the coffee. That’s music. Music is known to increase productivity and keeps us more alert. 🎧

After the workday is over, Ana likes to get out for some fresh air and enjoy the last sun rays. Autumn is her favourite season, mellow and full of grace. As Ann Drake would say: “I can smell autumn dancing in the breeze. The sweet chill of pumpkin, and crisp sunburnt leaves.”🍂

CURATED WISDOM

by Fidanka:
"Don't waste your time looking back. You are not going that way."

– Ragnar Lodbrok

     

KEEP BUZZING 🐝🐝🐝

Copyright © 2021 BizzBee Solutions, All rights reserved.

If you are old-school and love to send mail the traditional way, here is our address:

BizzBee Solutions
str. 1512
No. 1, Entrance 1, Office 26 & 27
Skopje 1000
Macedonia

You’re receiving this email because you subscribed to our newsletter through the BizzBeeSolutions.com site, you downloaded some of our assets, we have been working together, or you are our friend.

Want to stop receiving our honey?

The bees will be disappointed and try to drown their sorrow. Some of them might even get kicked out of the hive.

But, hey, if you can sleep at night knowing this...

You can update your preferences or unsubscribe from this list.

Have you caught the fever? 🤒

View this email in your browser

 

 

 

 

 

 

Beesletter, No 37. ZZzzZZzzzZ 🐝

Collecting the nectar is a fun thing to do, 

 wandering the fields and admiring the view. 🏕️

 Prospecting is a process that takes time and hard work,

 gradually growing and expanding your network. 🌐

 However, some people sadly caught the flu. 🤒

 Completely unaware of its dangerous fall through.

 They even continued as though nothing was wrong.

 Working tirelessly from dusk until dawn.

 But the fever they caught was highly contagious. 🌡️

 So taking the personalised approach is considered courageous. 

 In order to get better and escape its evil claws,

 they needed to put the whole outreach on pause. ⏸️

 What they didn’t know but was unarguably true,

 Is that this fever had a name, a one almost all knew. 

 That was not a pill that you can easily chew. 

 The solution came unexpected and out of the blue.

You need compassion, character and strong will. 

Since there’s no vaccine and you could easily again fall ill. 💉

THE BEES ARE BLOGGING:
Do You Suffer From

Digital Outreach Fever?

Have you noticed how people act differently online? Virtually, people aren’t afraid to be judgmental. In person, they are completely different individuals. Is it hypocrisy, or maybe fear? 🙊 Whatever it is, it’s not wise to let it become a habit. Unfortunately, this is even more prominent in the business world. Salesy behaviour seems to have overtaken every aspect of the outreach world. It’s a never-ending cycle that needs to be stopped. Building relationships is a stepping stone closer to victory. We should embrace it and not let digital outreach fever define our life. But what exactly is digital outreach fever? 🤔

“Digital outreach fever is the atypical spammy behaviour of B2B salespeople that occurs when they prospect leads online, use outreach automation tools, treat people like a number, and entirely disregard etiquette and building business relationships”. Confusing? No worries, when you reach the end of this article, you will know exactly what this definition stands for. 😉

Online lead prospecting - Prioritise your prospects based on their likelihood of becoming clients. Or qualify whether they are relevant for you.

Using outreach automation tools - These tools are excellent time-savers, and they only get better are more accurate. However, they lack the human touch, so use them wisely.

Treating people like a number - It’s not really flattering to be addressed as prospect number 7234 in a KPI sheet or put into a bulk email campaign for a random service, is it?

Disregarding etiquette - The importance for the profession to be regulated and for individuals to follow a code of conduct is much needed. Especially online.

Disregarding building business relationships - This can hurt your brand, therefore, you must nurture business relationships and trust us - the sales numbers will follow. 

How to cure digital outreach fever? Well, there is not a pill for this fever. We can beat it by being humane, compassionate and understanding towards the people we communicate whether online or in person. 

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THE CHIEF EXECUTIVE BEE IS PODCASTING:

Watch the video

Bee-ware the latest episodes:

🎙️ Episode 36: Are You The Business?

🎙️ Episode 35: Parkinson’s Law

🎙️ Episode 34: Evaluate Your Business

🎙️ Episode 33: Evaluate Yourself

Listen to the podcast

THE BEES ARE WONDERING:
Have you suffered the consequences from the digital outreach fever? 🤔

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BEE FUN:

THE LATEST CURATED BUZZ:
Have you caught the fever? 🤒

In the digital world, being transparent and stating your intentions clearly goes a long way. Prospecting is a stressful job, and it's one of the most challenging parts of the sales process. But it needs to be done, so we better prepare for it. 😊

7 outreach email mistakes and how to avoid them

Writing outreach emails that are relevant and reply-worthy, means not falling into the trap of making these mistakes: Reaching out blindly 🙄 - it’s important to do your research and find some common ground with the prospect. Once you’ve done your homework and have a clear picture of their business and pain points, use that information to tailor the perfect message. Inappropriate tone - define the level of formality you will be using. Vague subject lines - make sure your subject line is intriguing and relevant, but don’t exaggerate. Sending a novel - the first message should always be short and concise. We don’t want to waste their time or annoy them. Being pushy - this is arguably the worst way to pursue a prospect, so don’t do that. 🤓

The Golden Rule of Treating Customers the Way They Want to be Treated

Regardless if you’re part of the B2B or B2C environment, treating prospects as numbers in your daily quota is rude and counterproductive. As a matter of fact, it’s really simple. Treat people the way you like to be treated. 80% of customers say the experience a company provides is as important as its products and services. Creating a brand personality that reflects genuine care and concern for your prospects leads to a brand experience that people are attracted to and are happy to interact with. It’s not that people dislike salesmen. They dislike the way they are being pitched. Every interaction with your customers on their buyer journey is an opportunity to build trust and reinforce your brand values. Nurture relationships for the sake of both sides. 🤝

10 best tips for successfully building trust during cold outreach

Outreach is the king when it comes to winning new customers. Then why is it so notorious in the business world? 😈 It’s because you are going cold. You’re entering a completely new world where you should gain people’s trust and present yourself as a figure of authority in your field. A thought leader, if you will. So what you need to do to gain people’s trust is to start showing compassion, listen to their problems, and make them feel validated. Pitching right away is a no go. Establish solid grounds for a prosperous relationship. And don’t forget that this process takes time. It’s not going to happen overnight, so, be patient.

TOOL RECOMMENDATION
by Buba

Plagiarism Checker

        

A very handy tool for copywriters. You don’t want your content to be stained with plagiarism, right? 🤨 But it can happen even to the best of us, especially when doing heavy editing and writing. So, there’s no shame to admit that we need a little helping hand when it comes to checking and perfecting your copies. 📝

There are, indeed, tons of online plagiarism tools that you can use, some of them even free of charge. I find this one particularly helpful. The content you will upload there is run against every existing content on the web, looking for duplicates. There is an automatic rewrite feature that you can access with one click. Also, you are free to upload different formats of documents and easily save them on exit. 👍

MEET AND GREET:
Hazem Radoncik - Data Analyst

Our hive keeps getting bigger and bigger. So please join us in welcoming Hazem on board. 🥳 Hazem was an intern until quite recently. But this golden boy has proven himself to be hard-working, so we just had to take him into our hive. He is now one of BizzBee’s most devoted data analysts. 🧐

We are excited to get to know him even better now. As the job description says, Hazem is responsible for collecting and importing data, as well as maintaining various files and sheets. 📁 Analyst at his core, Hazem is an office proclaimed multitasker and a good Samaritan. This outgoing bee has proved to have many talents outside of the office, too. Namely, he was the first to apply to be part of Bizzbee’s team for the relay race. 🏁 How cool is that? And the final result wasn’t bad at all. He does 3D art, and video games are his passion. 🎮 Besides all that, Hazem loves animals and strongly advocates for animal rights. The easy-going personality makes Hazem a remarkable communicator. Way to go, Hazem. May your path be paved with honey and gold. Keep your spirit cheery and bold. ✨

CURATED WISDOM

by Kristina:
''Problem are not stop signs, they are guidelines'' 

– Robert H.Schiuller

         

     

KEEP BUZZING 🐝🐝🐝

Copyright © 2021 BizzBee Solutions, All rights reserved.

If you are old-school and love to send mail the traditional way, here is our address:

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Skopje 1000
Macedonia

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Beesletter, No 38. ZZzzZZzzzZ 🐝

Once upon a time, many moons ago, 🌙

there was a queen and her precious beau.

Wandering the world as happy newlyweds, 💑

without any worries or any unknown dreads.

The time had come to pick their new home. 🏠

They planned to settle and avoid the endless roam.

Travelling is fun, don’t get us wrong. 

But sometimes life gets hard, and you gotta be strong. 

They got an idea to build their own hive. 💡

Well aware that at first, it might not thrive.

One thing we wonder to this very day, 🤔

is how they managed to achieve so much with fair play.

Surrounding yourself with people hard-working and fun

will do wonders, and it pays off in the long run. 😊

Having high-quality content up your shelf

is something really valuable you can do for yourself.✍️

Hear our content story we say loud and clear, 

and feel free to greet us with a cheer. 📣

THE BEES ARE BLOGGING:
A Day With A Content COO

– The Exclusive BizzBee Series

As you may already know, BizzBee is a hive of many hard-working bees. 🐝 Each of them has its own merit in keeping the work flowing. As for the content creation part, there’s one bee in particular who keeps the buzz on the go. Her name is Vera - our Content COO. ✍️ The face behind all our marketing and content campaigns. She has countless content strategies under her belt, each paid in hard labour and some grey hairs. 🙄 

We are all so proud of how far she’s come. She put her foot through the Bizzbee’s door as a data analyst. She did a remarkable job, but dealing with large databases wasn’t exactly her pot of honey. Her potential exceeded the long, exhaustive excel spreadsheets, and she spotted something greater to spread her glorious wings. For Vera, that place was the content and marketing department. It’s where her buzz was the happiest and the strongest. ✨ 

Eager to hear her story? Here it is: 👇

Read more

THE CHIEF EXECUTIVE BEE IS PODCASTING:

Watch the video

Bee-ware the latest episodes:

🎙️ Episode 39: How I Put My Apartment For Sale

🎙️ Episode 38: 100% Marketing Driven Sales vs 100% Sales Driven Sales

🎙️ Episode 37: Catching Up With Everything

🎙️ Episode 36: Are You The Business?

Listen to the podcast

THE BEES ARE WONDERING:
 

Are you content

with your content? 🤔

Contact a bee

BEE FUN:

THE LATEST CURATED BUZZ:
Content makes clients content 🙃

The B2B content frenzy doesn’t stop. Carefully written content builds trust, helps websites rank higher, reduces the cost per lead, and has a vital role in growing the brand. Unfortunately, many entrepreneurs still have a cookie-cutter approach to this issue. 🤷

5 Types of Content that Engage B2B Customers

Investing in quality B2B content is something that every marketing campaign can benefit from. Organic content as a marketing tool holds tremendous value. 🤑 So, what type of content engages our B2B prospects and helps them in their buying decision? First on the list are social media posts. 🖼️ This is not surprising at all, considering we all use some type of social medium in our daily lives. Next - blog posts. And not just blogs, white papers and case studies as well. It goes without saying that all content should be original and SEO optimised. Email is also a great and often used weaponry in the email marketing armoury. Video content is growing in popularity too. It’s visual and easy to absorb. And last but not least - webinars or online training. 😉

15 B2B Content Marketing Ideas to Inspire Your Next Campaign

The challenging part of being a content marketer is coming up with innovative ideas all the time. 🥰 Let’s take a look at what you can do for your next campaign. Make sure to organise every piece of content you have into a resources page. It’s easy to assemble, and you'll have everything nearby. 🤓 Target more horizontal keyphrases. That will definitely help with your web ranking. Teach your audience about the cost of not using your solution. This is tricky, so use it carefully. You can also survey your audience and create a report with the statistics you will get. Building a community is one of the best statements for you doing a great job. Communicating and engaging with your audience is a win-win strategy that works like a charm. 

Hiring a B2B Content Marketing Agency: Is It Worth the Cost?

If you have a brand that you want to grow, whether it’s a startup or an already established business, you will need a strategic content plan in place. 🗓️ Even with achievable objectives in mind, it’s hard to write good content. Not everyone is good at it, and that’s fine and expected. Content writers often have colourful minds, storytelling superpowers and are highly skilled in active listening. Oh, and let’s not forget the creative spirit. Creativity is what differentiates a company from its competitors. A creative social post has the potential to go viral and bring you the engagement you wanted, and even boost your sales. So, what to do if you are not skilled enough to write your own content? 🤷‍♂️ Well, you can easily reach out to some acknowledged company and rest assured that your brand image is in good hands.

TOOL RECOMMENDATION
by Gorazd

Craft.co

        

To be a successful market and ICP researcher, you need a good database of online sources to rely on. Sometimes, those first pages of Google just aren’t enough, and we need to dig deeper. For me personally, it’s a joy to be able to browse and find information, compare it to other sources and try to dig up the right one. I think of it as a quest for gold. 😊

Take Craft co, for example. This is an analytics platform for companies and tracks data on many fast-growing start-ups. If your company is listed on Craft.co you can monitor your data there. All your supplier data in one, user-friendly platform. It has relevant and proactive monitoring, and it’s integrated with the top data sources you know and love. I wouldn’t bother you with all the technical parts. I will just say that it is a great platform where you can learn and find the data you need. 👍

MEET AND GREET:
Yasser Ehab - Business Development Executive

Our hive has gotten way bigger than we could have ever imagined. 🥳 But hey, that’s a good sign, and that means we are growing stronger with each new employee. 💪 So, ladies and gentlemen, the time is ripe for you to meet our sales superstar - Yasser. ⭐ We are so excited that we got him on board, considering his outstanding experience.

As a business development and sales expert, Yasser’s duties range from setting goals and developing plans for business and revenue growth, to reaching out to prospects and making sales calls. 📞 Being a fierce communicator and people’s person, Yasser enjoys every minute of his job. Easygoing and fair player, he truly has stolen everyone’s hearts. When it comes to his hobbies, Yasser enjoys travelling and spending time with his family, especially with his baby boy - Liam. 🥰 He loves animals and has a soft spot for Great Danes. One thing that keeps him going when having a bad day is putting on his favourite reggaeton track. 🎧 Once again, we are more than thrilled to share our journey with him and cheer on his victories. 

CURATED WISDOM

by Vlatko:
"Create a life that feels good on the inside, not just one that looks good on the outside."

– Unknown

         

     

KEEP BUZZING 🐝🐝🐝

Copyright © 2021 BizzBee Solutions, All rights reserved.

If you are old-school and love to send mail the traditional way, here is our address:

BizzBee Solutions
str. 1512
No. 1, Entrance 1, Office 26 & 27
Skopje 1000
Macedonia

You’re receiving this email because you subscribed to our newsletter through the BizzBeeSolutions.com site, you downloaded some of our assets, we have been working together, or you are our friend.

Want to stop receiving our honey?

The bees will be disappointed and try to drown their sorrow. Some of them might even get kicked out of the hive.

But, hey, if you can sleep at night knowing this...

You can update your preferences or unsubscribe from this list.